Most companies would like to be in the market-leading position of Adobe, Dell, or Walmart, all of which have used management information systems to secure their respective spots in the marketplace. These companies are relentless about keeping the cost of technology down by combining the best of IS and business leadership. The future belongs to those organizations perceptive enough to grasp the significance of IS and resourceful enough to coordinate their business and management information systems. 

Use your learning from Week 1-3 material to answer the question, "Why is it challenging for businesses to align IS and their other business operations? Use any of the following questions to guide your analysis: a. How do companies monitor competitive intelligence and create competitive advantages? b. What are some of the greatest IS challenges for most firms? c. What drives IS decisions? d. Who or what is the moving force behind IS decisions for most companies? View keyboard shortcuts Edit View Insert Format Tools Table 12pt Paragraph