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Most modern American shoppers born between 1995 and 2010: have their own blogs. spend much more time in volunteer activities than shopping or playing games.

Most modern American shoppers born between 1995 and 2010: have their own blogs. spend much more time in volunteer activities than shopping or playing games. are practical and not necessarily concerned with fashion prefer small local retailers to the big-box chain stores. often shop online and use their smartphones to compare pricess when shopping for themselves

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