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Mr. Porter states that Understanding how your company creates value, and looking for ways to add yet more value, are critical to developing a competitive

Mr. Porter states that "Understanding how your company creates value, and looking for ways to add yet more value, are critical to developing a competitive strategy", ( Mind Tools, 2017).

https://www.youtube.com/watch?v=aeshYi6lj2Y

View and listen to this short video stream and have a deep discussion about what it takes to create value and give examples to supporting his statement.

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