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Mr. Shawshank shows the following quarterly estimates relating to the his shoe business for the fourth quarter of 2001, for sales of 5,000 units Net

Mr. Shawshank shows the following quarterly estimates relating to the his shoe business for the fourth quarter of 2001, for sales of 5,000 units

Net Income $ 180,000
Tax Rate 40%
CM Ratio 80%
Fixed Costs $ 100,000

Should Shawshank increase its sale price by $5 and increase its advertising budget by $15,000 if this would result in a decrease in unit sales of 5%?

What level of sales units would lead to net income of $160,800?

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