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Mr. Shawshank shows the following quarterly estimates relating to the his shoe business for the fourth quarter of 2001, for sales of 5,000 units Net
Mr. Shawshank shows the following quarterly estimates relating to the his shoe business for the fourth quarter of 2001, for sales of 5,000 units
Net Income | $ 180,000 |
Tax Rate | 40% |
CM Ratio | 80% |
Fixed Costs | $ 100,000 |
Should Shawshank increase its sale price by $5 and increase its advertising budget by $15,000 if this would result in a decrease in unit sales of 5%?
What level of sales units would lead to net income of $160,800?
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