Multi-National Company (MNC): Disney

Researching a Global MNC. Understanding the inner workings of a global company from an operations and strategic point of view is critical to the success of those companies.

• What is the company's market size and how big are their marketplaces/growth rates?
• Which countries are they targeting in the future? Do you agree?
• Are they offering the same product in every region? What would you do?
• Which demographic do they target and what are the future opportunities?
• Would you target the same or what would you change?

Cite sources.