My company brand is Dunkin Donuts and I have to write about it on the following topics

NO PLAGIARISM AND NO COPYING

4. E-marketing objectives: State 2 to 3 e-marketing objectives that the company may wish to achieve in next 1-2 years. It could be increasing online customer base by XX%, as an example.

5. Marketing mix strategies - Now you need to recommend 4 P strategies through which the company can achieve the above mentioned objectives and describe those strategies.

6. Implementation - In order to implement the planned strategies, you need to execute several relevant activities such as - making the website more interactive (as an example), pursuing AdWords PPC campaign, something like that... Thus, in this section, you need to discuss the relevant activities that are required to execute in order to implement the 4 P strategies.

7. Budget and Evaluation - This is more of arbitrary than actual numbers. You need to guess realistically how much the company need to spend for all these activities. Then discuss how you will measure/evaluate the effectiveness of your plan i.e. specifically what matrix you will look for to check whether you have achieved your objectives or not.