My topic: Campaigning for Change: Battling Excessive Alcohol Consumption Among Young Adults (18-25)

The intervention function I will choose is education
can you give me clearly outline and some suggestion for me? based on the rubric: Impact of problem widely described (health, economic, social and other relevant effects) 2.Target audience & target behavior change :Population clearly specified with critical evidence targeting behavior change. 3. Key risk factors (Intervention Needs Analysis) : Risk factors critically/systematically identified and thoroughly connected to intervention. 4. Outcomes (What the intervention will achieve): Advantages of intervention and prevention strategies critically and systematically discussed. Specific outcomes stated systematically, clearly ,succinctly, and comprehensively. 5. Feasible Analysis (How the intervention will achieve the desired outcomes): Thorough critical literature review of current intervention and prevention strategies and programs, systematically presented 6.Framework (BCW) and theory of change: Conceptual framework or model of BCW comprehensively presented, sound and consistent with the literature and theory of change

 

Purpose: Design a Social Marketing Intervention Plan to address one of the social problems that you discussed in the earlier assessments (assignment 1 or 2). This individual assessment being a major assignment contributes 40% to your overall grade and it is equivalent to 2000 words. Expectations: Look into the details provided in the assessment instruction below and demonstrate your ability in designing an intervention plan by applying behaviour change wheel. Instructions Design an intervention plan by using behaviour change wheel (BCW) approach that discussed in Week 8. Select only one intervention from the 9 intervention functions. Kindly use the following outlines as your assignment structure: Title page Executive Summary The Executive Summary should provide an overview of the contents of the Report Portfolio. and should have its own page. Table of Contents Introduction (approximately 400 words) Brief background about the problem, target audience and target behaviour change. Body of Analysis: Developing an intervention plan (approximately 1500 words, 500 for each component). Students are required to (a) Explain why the intervention is needed to change the behaviour. (Needs Analysis) (b) Identify what the intervention will achieve. (Describe the clear outcomes) (c) Explain how the intervention will achieve the desired outcomes. (Describe the plausible path using behaviour change wheel. Additionally, you can also use any existing theory or logic model to support your thoughts). See week 5 for existing theories. You may select one theory from there or use any other relevant behaviour change theory. Conclusion (approximately 100 words) The Conclusion should succinctly encapsulate the important points of your assignment. Reference List Resource Recommend watching the following two videos.