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n the trademark and unfair competition case of RiseandShineCorporation V. PepsiCo Inc Defendant marketed a canned energy drink under the mark MTN DEW RISE ENERGY

n the trademark and unfair competition case of RiseandShineCorporation V. PepsiCo Inc

Defendant marketed a canned energy drink under the mark MTN DEW RISE ENERGY

What was the trademarks of the parties, how did they are used and their strength? How did the court rule (and why)? What was the most important factor in the outcome of the case?

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