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nalyze one segment of the general environment ( demographic , economic, political / legal , sociocultural, technological, global, or sustainable physical ) and one of

nalyze one segment of the general environment (demographic, economic, political/legal, sociocultural, technological, global, or sustainable physical) and one of Porter's Five Forces (threat of new entrants, bargaining power of suppliers, bargaining power of buyers, threat of substitute products, or intensity of rivalry among competitors) relative to your company. The final paper will require you to address all general environment segments and all five forces.

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