Nancy's Nuts is considering a special discount on almond packs for a month, reducing the price from $6.00 to $5.00. Advertising costs $1200. Nancy expects almond pack sales to increase by 30%, with a 10% drop in cashew pack sales. Weekly data are:

• Almond Packs: Sales Price: $6.00, Variable Costs: $3.00, Sales Volume: 400
• Cashew Packs: Sales Price: $7.00, Variable Costs: $3.50, Sales Volume: 300

Requirement: Evaluate the impact on sales and profitability.