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As a trainee of Promoting Arts and design, you need to use media and other information for the launch of a new product in
As a trainee of Promoting Arts and design, you need to use media and other information for the launch of a new product in the market. In this context, you are required to answer the below questions: Question 1: This question provides evidence against CILO 1. (25 marks) Explain Selling Concept and Societal Marketing concept that you must apply. (10 Marks) Explain three (3) market offerings for a new product in the industry. (15 Marks) 1.1 1.2
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1 Selling Concept The Selling Concept refers to a process of performing sale and promotional activit...
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Intellectual Property- The Law of Trademarks, Copyrights, Patents, and Trade Secrets
Authors: Deborah E. Bouchoux
3rd Edition
978-1111648572, 1111648573, 1428318364, 978-1428318366
