NCP, Inc. is a manufacturer and seller of small, inexpensive plastic housings and connectors used by a variety of small engine and controls device manufacturers. The CFO of NCP is concerned about the profitability for one segment of their product line; in particular three of NCPs most purchased plastic housings. These products are sold in a very competitive market, so the company has strong pricing pressure on the product lines.

The CFO is interested in a break-even and segment analysis for these three products:

Additional data related to these housings are as follows:

		VX1	MX2	NX3
Sales Volume (Units)		100,000	200,000	400,000
Unit Selling Price		$1.65	$1.50	$0.85
$VC/Unit		$1.25	$0.70	$0.25

Total fixed expenses are $400,000 per year

o $240,000 of these fixed expenses are common fixed expenses consisting of administrative salaries, rent, and depreciation

The company runs a lean manufacturing system so there is no beginning or ending inventories, nor work-in-process inventory.

The CFO has asked for the following:

1. A prepared contribution margin statement for the overall product line comprised of the three products:

a. What is the break-even point is sales dollars?

b. What is the overall contribution margin percentage for the product line?

2. What is the contribution margin (in $ and %) for each of the three products?

3. Given the current sales mix, what is the sales volume in units for each product at the overall break-even point?

4. An analysis of the fixed expenses indicates that of the $400,000, $20,000 can be avoided if product VX1 is dropped, $80,000 if MX2 is dropped, and $60,000 if NX3 is dropped.

a. Prepare a segment CM analysis statement showing the full product line and each of the products:

b. What is the impact on net operating income under each of the three options:

i. dropping VX1

ii. dropping MX2

iii. dropping VX3

5. The CFO is requesting a memo (minimum of 300, maximum 500 words) on your analysis of the current margin and profitability of these three products. In your memo include your recommendation on the three products comprising this product line based on your analysis. Recommendations may include pricing, cost, and sales stimulus activities. Include analysis data where appropriate to support your recommendation to the CFO.

Important Information on how to answer:

Attach one Excel file

Correct accounting formats for statements/budgets are expected

Formatting to include $ and % signs where indicated

All statements and calculations to utlize Excel formula functions

Format on printable pages, either portrait or landscape orientation

Qualitative analysis, supported by your numerical analysis, is to be included in the spreadsheet.