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Need evaluation of IMC execution, need to include statistics/ratings of the following Gatorade's IMC Campaign Themes and use the statistics to prove the effectiveness of

Need evaluation of IMC execution, need to include statistics/ratings of the following Gatorade's IMC Campaign Themes and use the statistics to prove the effectiveness of Gatorade's themes

-Sponsor to the elite athletes, Gatorade is also the official sports drink of the National Football League, Major League Baseball, National Hockey League, and the National Basketball Association.

-Gatorade has gone beyond the sidelines of real sporting events and connected their brand to video games such as NBA 2K19 where their famous Gatorade coolers are present in all 60 second timeouts

Please includes all the sources with citations.

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