Question
need help in rewriting this please in my own words Methods for consumer research: Two methods of consumer research that will be utilized are surveys
need help in rewriting this please in my own words
Methods for consumer research:
Two methods of consumer research that will be utilized are surveys and focus groups.
Surveys are more advantages in means of cost and timeliness, and are a simple, quick way to get
access to a large group of consumers (Greenacre, 2016). The surveys can be posted on all of our
social media accounts and the official park website. The responses to the surveys can give us
information that will be instrumental in implementing changes and improvements around the
park. This information can help Global Parks SE see if we are doing what is needed to bring back our customers. Focus groups, are basically a group interview with a large or small crowd of
participants with an open communication dialogue (Kamberelis & Dimitriadis, 2013). The brute
honesty can help us get a sense of how customers really feel about Global Parks SE and their
safety within our park. The researcher can also guide conversation towards how the participants
feel about the safety incident as well as how they feel about returning with the new implemented
safety measures. Having others around can potentially help aide in participants truly opening up.
Step by Step Solution
There are 3 Steps involved in it
Step: 1
Get Instant Access to Expert-Tailored Solutions
See step-by-step solutions with expert insights and AI powered tools for academic success
Step: 2
Step: 3
Ace Your Homework with AI
Get the answers you need in no time with our AI-driven, step-by-step assistance
Get Started