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Assume that you are poing to purchase a candy bat, a pair of shoes and a new computer Identify the steps in the purchase decision process you would use to purchase each one and determine how the process differs for the three items 2 Suppose research at Panasonic reveals that prospective buyers are anxious about buying high-definition television sets. What strategies might you recomend to the company to reduce consumer anxiety 3 Assign one or more levels of Maslow's Hierarchy of Needs and the otivas described in Figure 3-4 to the following products: (a) life insurance, (b) cemetik (Maclean's and (d) hamburgers 4. With which stage in the family life cycle would the purchase of the following products and services he most closely identified: (a) bedroom furniture, life insurance. (c) a Caribbean cruise. (d) a boue mortgage, and (e) children's toys? 1 Assume that you are going to purchase a candy bar, a pair of shoes, and a new computer Identify the steps in the purchase decision process you would use to purchase each one and determine how the process differs for the three items 2. Suppose research at Panasonic reveals that prospective buyers are anxious about buying high-definition television sets. What strategies might you recommend to the company to reduce consumer anxiety? 1 Assign one or more levels of Maslow's Hierarchy of Needs and the motives described in Figure 3-4 to the following products: () life insurance. (b) cosmetics, (c) Maclean's and (d) hamburgers 4. With which stage in the family life cycle would the purchase of the following products and services be most closely identified: (a) bedroom furniture, (b) life insurance, (c) Caribbean cruise, (d) a house mortgage, and fe) children's toys