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Nestl is a global leader in the food and beverage industry, consistently expanding its market share worldwide. Required: Prepare a seasonal sales forecasting model from

Nestlé is a global leader in the food and beverage industry, consistently expanding its market share worldwide.

Required: Prepare a seasonal sales forecasting model from the following historical sales data. Hint: use multiple regression analysis. Predict the next year's sales and compute standard errors of the forecasts.

Historical Sales Data



Sales, millions of liters

Year

Calendar month

5200

1

1

5250

1

2

5300

1

3

5350

1

4

5400

1

5

5450

1

6

5500

1

7

5550

1

8

5600

1

9

5650

1

10

5700

1

11

5750

1

12

5800

2

13

5850

2

14

5900

2

15

5950

2

16

6000

2

17

6050

2

18

6100

2

19

6150

2

20

6200

2

21

6250

2

22

6300

2

23

6350

2

24

6400

2

25

6450

3

26

6500

3

27

6550

3

28

6600

3

29

6650

3

30

6700

3

31

6750

3

32

6800

3

33

6850

3

34

6900

3

35

6950

3

36

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