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New United Motor Manufacturing, Inc. was an American automobile manufacturing company in Fremont, California , jointly owned by General Motors and Toyota that opened in

New United Motor Manufacturing, Inc. was an American automobile manufacturing company in Fremont, California , jointly owned by General Motors and Toyota that opened in 1984 and closed in 2010. Over this period, managers at General Motors tried to learn as much as possible about Toyota\'s efficient automobile manufacturing. Likewise, managers at Toyota hoped to learn about the American marketplace from General Motors. What is the name given to this kind of situation ?

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