Nike of course has its rivals or competition and always will. Nike has also had problems with their labor practices and has been said that they have workers across seas that are payed low wages and work long hours and have poor working conditions. To help these problems Nike can focus on how maybe their competitors are beating them in certain areas and then work on that area. Nike can work on getting higher wages to these overseas workers and better working conditions as well as hours. Nike is a strong minded company that can overcome these problems