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Niles usually stocks his office with BIC pens that he buys at Staples. When he went for his quarterly visit, Staples was out of BIC
Niles usually stocks his office with BIC pens that he buys at Staples. When he went for his quarterly visit, Staples was out of BIC pens. Niles saw that Paper Mate and Staedtler brands had the same colours that he needed. Niles sent a quick message to the company Slack channel to ask which brand everyone would prefer. Everyone said Paper Mate, so that is the brand that Niles picked up Niles exhibited what type of buying behaviour?
a Involvement
b Extensive decision making
c Limited decision making
d Routine response behaviour
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