Objective: The purpose of this activity is to compare name brands to generic brands when shopping and calculate the return on an investment from the saved money. Directions: Go to a store in your area to "price shop" for the items listed on the grocery list below. Compare the name brand with generic prices by listing them in the columns. (Some items might not have a generic brand, so compare it to the cheapest brand). Store Name and Address: Item Name Microwave popcorn: 3-pack box Bread: 1 loaf Milk (2%): 1 gallon Eggs / Large: 1 dozen Bacon: 1 pound Potatoes: 10-pound bag Canned tomatoes: 28-oz can Sugar: 5-pound bag Cola: 2 liter Toothpaste: 7-oz tube Chicken breast: 1 pound Cornflakes: 12-14-oz box Cheese: 24-slice pack Ice Cream: 1/2 gallon Tortilla Chips: 8-oz bag Salad dressing: 8-oz jar Toilet Paper: 4 pack Total Price Total Savings Brand Name Price $0.00 Generic Name $0.00 Price $0.00