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observe Canada Goose (https://www.canadagoose.com/ca/en/home-page) retail prices merchandise. Then look to its closest competitors' pricing. Given your observations, how would you describe Canada Goose retailer's pricing
observe Canada Goose (https://www.canadagoose.com/ca/en/home-page) retail prices merchandise. Then look to its closest competitors' pricing. Given your observations, how would you describe Canada Goose retailer's pricing strategy? Is it pricing its merchandise to meet competition, below competition or above the competition? Why do you think it selected this pricing strategy? How does its pricing strategy align (or not) with its image and positioning?
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