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Obtain customer feedback to improve the provision of products and services Develop a questionnaire to obtain customer feedback to improve the provision of products and
Obtain customer feedback to improve the provision of products and services Develop a questionnaire to obtain customer feedback to improve the provision of products and services at Innovative Widgets. The questionnaire must be developed as follows: 6 questions (using four or more of the question types listed below) o 1 open question o 1 multiple choice question (3 choices) o 1 leading question o 1 importance question o 1 dichotomous question o 1 rating question o 1 buying propensity question o 1 likert See useful link: https://www.flatworldsolutions.com/research-analysis/articles/different-types-questionnaires.php Cover 3 or more of the following topic areas: o Customer satisfaction o Propensity to buy Innovative Widgets Products o Quality of customer service o Delivery (speed) o Repeat orders o Recommend Innovative Widgets to colleagues/friends Record the questions below: Question 1 2 3 4 5 6
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