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Of the following metrics, which one is useful for marketers to determine RELEVANCE? Number of views Percent of content viewed Play - through rate Number
Of the following metrics, which one is useful for marketers to determine RELEVANCE?
Number of views
Percent of content viewed
Playthrough rate
Number of conversions
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Strategic Management
Authors: John Pearce , Richard Robinson
13th Edition
0078029295, 978-0078029295
