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offers a low-price deal on an everyday item in order to attract customers who then purchase other items at regular price as well. Last-minute pricing
offers a low-price deal on an everyday item in order to attract customers who then purchase other items at regular price as well. Last-minute pricing Loss-leadership pricing Skim pricing Penetration p
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OM6 operations supply chain management
Authors: David Alan Collier, James R. Evans
6th edition
1305664795, 978-1305888210, 1305888219, 978-1305664791
