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Olive Tree Products sold 79,000 units during the last period when industry volume totaled 327,000 units. The company originally expected to sell 82,000 based on
Olive Tree Products sold 79,000 units during the last period when industry volume totaled 327,000 units. The company originally expected to sell 82,000 based on a budgeted market share of 20 percent. The budgeted selling price was $52 per unit. Budgeted variable costs were $27 per unit. Budgeted fixed costs were $307,000 and applied based on units produced. Required: Compute the sales activity variance, and break it down into market share variance and the industry
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