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On page 288, the author outlines seven steps to organize a world class contracting organization. while looking at your organization, how many of those steps
On page 288, the author outlines seven steps to organize a "world class contracting organization".
- while looking at your organization, how many of those steps has your organization implemented?
- What steps are missing?
- Using these 7 steps, how would you approach your leadership in helping develop a "world class" contracting organization?
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Strategic Brand Management Building Measuring And Managing Brand Equity
Authors: Kevin Lane Keller
3rd Edition
0131888595, 9780131888593
