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One financial service organization formerly measured its performance using only a single financial measure, profits. It decided to adopt a more balanced measurement approach by

One financial service organization formerly measured its performance using only a single financial measure, profits. It decided to adopt a more "balanced" measurement approach by introducing a 4P Scorecard:

(1)

Profits

(2)

Portfolio (size of loan volume)

(3)

Process (% of processes meeting quality certification standards)

(4)

People (meeting diversity goals in hiring).

Evaluate the strengths and weaknesses of the "4P Scorecard

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