One key objective of using a simulation is to bring as much realism and critical thinking...
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One key objective of using a simulation is to bring as much realism and critical thinking into the classroom as possible. Looking at advertising campaigns of actual companies can help make the connection between the simulation and the airline industry. Evaluate the actual advertising of three airlines. Describe the advertising message and identify the target audience. Evaluate the effectiveness of each ad campaign, explaining how the media choice supports the message and audience. Airline 1 Company Name Ad Message Target Audience Media Choice Evaluation Airline 2 Airline 3 One key objective of using a simulation is to bring as much realism and critical thinking into the classroom as possible. Looking at advertising campaigns of actual companies can help make the connection between the simulation and the airline industry. Evaluate the actual advertising of three airlines. Describe the advertising message and identify the target audience. Evaluate the effectiveness of each ad campaign, explaining how the media choice supports the message and audience. Airline 1 Company Name Ad Message Target Audience Media Choice Evaluation Airline 2 Airline 3
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Airline Name Ad Message Target Audience Media Choice Evaluation Airline 1 SkyFly Airlines Discover ... View the full answer
Related Book For
Fundamentals of Cost Accounting
ISBN: 978-0077398194
3rd Edition
Authors: William Lanen, Shannon Anderson, Michael Maher
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