One key senior leader strongly opposes the CEO's plan to fund two R&D projects based on how much of the company's annual budget must go there (from your Sabre experience, you know how much budget is typically available in Round 4 of the market competition and how much money a good R&D would cost). Use the key lessons you have learned from the Aldi, Tanpin Kanri, and Aqualisa cases and from Chapter 11 of the textbook, and in consideration of the company's current market situation to propose and justify four major arguments supporting your CEO's decision. Make sure you draw lessons from both the book and the three named cases, specifically 1 lesson each from each of the three cases and 1 lesson from the book. To summarize the question: Identify your 4 key arguments, name their respective sources, and justify each of them.