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One of Jim O Brien s customers has presented him with an opportunity for a significant amount of freight moving into a new market for
One of Jim OBriens customers has presented him with an opportunity for a significant
amount of freight moving into a new market for Hardee. Hardee is a truckload carrier
primarily moving freight in the EastWest market in the United States. Although it has
some movements in and out of Canada and Mexico, Hardee has focused on moving freight
in eastward and westward directions. Hardee has dispatch centers located throughout the
United States, which have some dock capacity.
The new move would be between Pittsburgh and Miami. Hardee has avoided this market because of the lack of backhaul opportunities that exist outbound from Florida. However,
this new move offers a significant increase in volume for Hardee. A complicating factor in
this move is the request that Hardee perform sorting and segregation at its dispatch centers. Each shipment will consist of straight one product pallet loads of various types of
consumer goods freight destined for a retailers distribution center in Miami. Sorting and
segregation at Hardees locations would consist of breaking the pallets and sorting the freight
by the retailers store locations, then repalletizing into rainbow mixed products pallets for
each store.
Hardee has never experienced this type of request before. Jim knows that he needs to
put some type of costs to this move to make sure that the moves are profitable. Because of
the large volume involved, not covering Hardees costs in pricing could result in large losses
for Hardee. The relevant information for costing this move is as follows:
Equipment Cost Data
Equipment Purchase Price
Linehaul tractors $
Linehaul trailers $
Depreciation
Tractors year straight line
Trailers year straight line
Interest
Tractors percent APR for years
Trailers percent APR for years
Fuel
$ per gallon for diesel
Linehaul tractors miles per gallon
Labor
Linehaul drivers $ per mile
Pickup and delivery PUD drivers $fully loaded per hour
Dock workers $fully loaded per hour Miscellaneous
Insurance cost $ per mile
Maintenance cost $ per mile
Billing cost $ per freight bill
Tractors and trailers are available for use hours per day, days per year
Administrative overhead cost percent of total cost of move
Dock facility cost $ per hour
Linehaul vehicle averages mph between origin and destination
Route and Time of Move
The shipment pounds originates at a customer location in Pittsburgh, located
miles from Hardees dispatch center. A PUD driver is dispatched from the Hardee location
at : am on January and arrives at the destination at : am the same day.
The shipment is loaded from : am to : pm The PUD driver departs the customer
location at : pm and arrives back at the Hardee dispatch center at : pm
The sort process starts at : pm and ends at : pm on January It requires
unloading the trailer, sorting, and repalletizing the load. This operation requires two dock
workers, each working the same trailer for hours in the dispatch center.
The linehaul portion begins with the vehicle being dispatched from the Pittsburgh
location at : pm on January and traveling to Charlotte, North Carolina, a distance
of miles, and arriving at Charlotte at : am on January The driver rests from
: am until : pm The trip continues with the vehicle departing Charlotte at :
pm on January and traveling to Jacksonville, Florida, a distance of miles, arriving at
Jacksonville at : am on January The driver rests from : am until : am
The linehaul portion concludes with the vehicle departing Jacksonville at : am and
traveling to the customers location in Miami, a distance of miles, and arriving at the
distribution center at : pm on January
The linehaul driver stays with the vehicle while it is being unloaded hours unload
time The driver then deadheads at : pm from the customers distribution center and
arrives at a Hardee dispatch center located in Miami at : pm a distance of miles from
the distribution center What are the pickup, sort, linehaul, and delivery costs to Hardee for this move?
What is the total cost of this move? Cost per cwt Cost per revenue mile?
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