Question
One of the concerns of multinational corporations is whether North American. management practices and theories are appropriate for use in foreign countries. Hofstede's research in
One of the concerns of multinational corporations is whether North American. management practices and theories are appropriate for use in foreign countries. Hofstede's research in this area indicates that North American theories
A work best within Americanbased multinational corporations
B are universally applicable since they are good theories
C work best within Englishspeaking countries
Dare only valid within the United States
Eare still ethnocentric
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International Marketing And Export Management
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
8th Edition
1292016922, 978-1292016924
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