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One of the five pricing strategies described below can be explained as a type of segmented pricing strategy. Identify which one , and describe in
Oneof the five pricing strategies described below can be explained as a type of segmented pricing strategy. Identify whichone, and describe in detail how it is an example ofprice segmentation.What is the segmented pricing strategy called,what are the segments,and why does it work?
- A wedding planner submits a consolidated bill to her clients,which combines her management fees with the cost of the wedding hall,flower arrangements and food and drinks.
- A company deducts the amount of the premiums that its employees pay for health insurance,from their pay checks
- An optical products company sends a rebate check for $30 to a customer, two weeks after receiving a payment of $600 for a year's supply of contact lenses.
- An auto rental company charges a relatively low daily rental charge of $25,but also charges $0.25per mile for every mile driven over 200miles.
- A new car dealer subtracts the trade-in value of $9000for a customer's old car, from the list price of $25000 for a new vehicle. The customer gets to drive off with the new car after paying $16000.
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