One of the ways that insurers can gain competitive advantage is through the use of analytical engines and predictive modeling. Which one of the following best defines the term predictive analytics? Available answer options Select only one option A Information stored in discrete units for ease of retrieval, manipulation, combination, or other computer processing B Technologies, applications, models, and practices used to improve analytical decision-making insights and reinforce information integrity C Statistical and analytical techniques used by insurers to develop models that predict future events or behaviors as the result of some action or event D Data from sources such as motor vehicle registration and licensing records or an individual's claims history