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One way to alleviate the effects of Country of Origin (COO) is to conduct market research to understand these effects. Some other ways are by
One way to alleviate the effects of Country of Origin (COO) is to conduct market research to understand these effects. Some other ways are by offering superior products, offering the product at a lowe...
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Making Hard Decisions with decision tools
Authors: Robert Clemen, Terence Reilly
3rd edition
978-0538797573
