Question
Online ads which is currently at $1.00 per click and tracked using a $15.00 coupon redemption The conversion from Clicks to actual instore coupons received
The conversion from Clicks to actual instore coupons received is 7.3% of click currently. Inflation (3% approx.). The Discount Rate Assumption is 4.00% per annum APR compounding on a monthly basis to align projected cash flows.
if projected cashflows is 6000 a month
calculate the NPV
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Introduction To Derivatives And Risk Management
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