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OPTIMAZ, a small but rapidly growing mass-merchandise discount retailer, needs to formalize its organizational structure to provide greater stability in terms of strategy, systems, and

OPTIMAZ, a small but rapidly growing mass-merchandise discount retailer, needs to formalize its organizational structure to provide greater stability in terms of strategy, systems, and operations. The company operates in an industry where differentiation is the key source of sustainable competitive advantage and long-term success. Based on this situation, which type of organizational structure should this company adopt? Multiple Choice centralized informal decentralized divisional functional

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