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OPTION 3 The Stimulus Response Model suggests that there are 'uncontrollable influences' such as consumer characteristics that impact buyer's responses. Select three characteristics (eg. personal,
OPTION 3 The Stimulus Response Model suggests that there are 'uncontrollable influences' such as consumer characteristics that impact buyer's responses. Select three characteristics (eg. personal, cultural etc) and explain, with examples, how they could inuence buyers when looking to purchase a residential p}! as a home
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