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Options. A. Design a completely new product line, based on the new technology (discontinuous innovation) B. Add new technology features into one model and then

Options. A. Design a completely new product line, based on the new technology (discontinuous innovation)

B. Add new technology features into one model and then incrementally into the broader product line (incremental innovation)

Explain at least two potential risks and benefits for option A.
Explain at least two potential risks and benefits for option B.

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