Organizational Change Chart Select one for Notes (suggested action for improvement) each category Vision: to establish Starbucks as the premier purveyor of the finest coffee in the world while 1 2 13 4 5 maintaining our uncompromising principles while we grow Practice transparent, compact, slang free writing style Mission: to inspire and nurture the human spirit one person, one cup 1 2 3 4 5 do think long-term and one neighborhood at a time do keep it short and concise