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Ortiz Company is a price-taker and uses target pricing. Refer to the following information: Production volume Market price Total assets 600,000 units per year
Ortiz Company is a price-taker and uses target pricing. Refer to the following information: Production volume Market price Total assets 600,000 units per year $32 per unit Desired operating income 15% of total assets $13,800,000 $20 per unit $5,500,000 per year Variable cost per unit Fixed cost per year With the current cost structure, Ortiz cannot achieve its profit goals. It will have to reduce either the fixed costs or the variable costs. Assuming that fixed costs cannot be reduced, what are the target variable costs per year? Assume all units produced are sold. 43 OA. $11,630,000 Se OB. $12,000,000 OC. $5,500,000 OD. $17,130,000 2
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