Question
Outback Outfitters sells recreational equipment. One of the companys products, a small camp stove, sells for $120 per unit. Variable expenses are $84 per stove,
Outback Outfitters sells recreational equipment. One of the companys products, a small camp stove, sells for $120 per unit. Variable expenses are $84 per stove, and fixed expenses associated with the stove total $169,200 per month.
Required:
1. What is the break-even point in unit sales and in dollar sales?
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2. If the variable expenses per stove increase as a percentage of the selling price, will it result in a higher or a lower break-even point? (Assume that the fixed expenses remain unchanged.)
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3. At present, the company is selling 15,000 stoves per month. The sales manager is convinced that a 10% reduction in the selling price would result in a 25% increase in monthly sales of stoves. Prepare two contribution format income statements, one under present operating conditions, and one as operations would appear after the proposed changes.
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4. Refer to the data in Required 3. How many stoves would have to be sold at the new selling price to attain a target profit of $74,000 per month?
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