Outline the steps that Bettman must take in order to implement CRM at Minitrex. In your plan be sure to include people, processes, and technology.

reference: Smith, H. A., and J. D. McKeen. CRM at Minitrex. #9-L05-1-002, Queens School of Business, January 2005. Reproduced by permission of Queens University, School of Business, Kingston, Ontario.

please know plagarism and please explain the answers in detail don't write it in bullet points. word limit - 350 to 400