PAGE 232 Cleveland Cliffs

232 Cleveland Cliffs produces three models of gel pens, regular, silver and gold. Price and costs of the three are as follows Regular Silver Gold Selling Price $20 $ 30 $60 Variable Costs 12 15 21 Monthly fixed costs are $600,000 as lock Suppose the sales mix is Regular 50%. Silver 30% and Gold 20% What is the breakeven in sales dollars? JI How much must the total sales dollars be to make $300,000 per month