Paragraph Styles T 336 Fall 2019 Final Describe the communication process model and the ways social media are changing the nature of business communication. (Chapter One) Outline the challenges and opportunities of mobile communication for business. (Chapter One) Define ethics; explain the difference between an ethical dilemma and an ethical 1. 2. 3. lapse. (Chapter One) List and explain six guidelines for making ethical communication choices. (Chapter One) 4. 5. List and explain the key steps needed to ensure productive team meetings. (Chapter Two) Identify three major modes of listening, describe the listening process, and explain the problem of selective listening. (Chapter Two) Discuss the opportunities and challenges of intercultural communication. (Chapter Three) Define culture, explain how culture is learned, and define ethnocentrism and stereotyping. (Chapter Three) Explain why it is important to analyze a communication situation in order to define your purpose and profile your audience before writing a message. (Chapter Four) Discuss information-gathering options for simple messages, and identify three attributes of quality information. (Chapter Four) Explain how establishing your credibility and projecting your company's image are vital aspects of building strong relationships with your audience. (Chapter Five) Describe how to select words that are both correct and effective. (Chapter Five) Discuss four techniques that you can use to improve the readability of your 6. 7. 8. 10. 11. 12. 13. messages. (Chapter Six) Describe eight steps you can take to improve the clarity of your writing. (Chapter Six) List and describe four tips on making your writing more concise. (Chapter Six) List and describe the major digital media formats available for business messages. 14. 15. 16. (Chapter Seven) 9. Explain how to adapt the three-step writing process to podcasting. (Chapter Seven) Explain the power of business images; discuss six principles of graphic design that help ensure effective visuals. (Chapter Nine) Explain how to choose which points in your message to illustrate. (Chapter Nine) Describe the most common options for presenting data in a visual format. (Chapter Nine) Describe three common types of routine requests. (Chapter Ten) 17. 18. 19. 20. 21. Describe an effective strategy for writing routine business requests. (Chapter Ten) Explain how to effectively use the direct approach when conveying negative news. (Chapter Eleven) List and describe the important points to consider when conveying negative organizational news. (Chapter Eleven) Describe an effective strategy for developing persuasive business messages. (Chapter Twelve) Identify and explain the three most common categories of persuasive business messages. (Chapter Twelve) Describe an effective process for conducting business research. (Chapter Thirteen) Describe primary research and outline the steps involved in conducting surveys and interviews. (Chapter Thirteen) Identify and describe the key parts of a business plan (Chapter Fourteen) Summarize the four tasks involved in completing business reports and proposals. (Chapter Fifteen) 22. 23. 24. 25. 26. 27. 28. 29. 30. Paragraph Styles T 336 Fall 2019 Final Describe the communication process model and the ways social media are changing the nature of business communication. (Chapter One) Outline the challenges and opportunities of mobile communication for business. (Chapter One) Define ethics; explain the difference between an ethical dilemma and an ethical 1. 2. 3. lapse. (Chapter One) List and explain six guidelines for making ethical communication choices. (Chapter One) 4. 5. List and explain the key steps needed to ensure productive team meetings. (Chapter Two) Identify three major modes of listening, describe the listening process, and explain the problem of selective listening. (Chapter Two) Discuss the opportunities and challenges of intercultural communication. (Chapter Three) Define culture, explain how culture is learned, and define ethnocentrism and stereotyping. (Chapter Three) Explain why it is important to analyze a communication situation in order to define your purpose and profile your audience before writing a message. (Chapter Four) Discuss information-gathering options for simple messages, and identify three attributes of quality information. (Chapter Four) Explain how establishing your credibility and projecting your company's image are vital aspects of building strong relationships with your audience. (Chapter Five) Describe how to select words that are both correct and effective. (Chapter Five) Discuss four techniques that you can use to improve the readability of your 6. 7. 8. 10. 11. 12. 13. messages. (Chapter Six) Describe eight steps you can take to improve the clarity of your writing. (Chapter Six) List and describe four tips on making your writing more concise. (Chapter Six) List and describe the major digital media formats available for business messages. 14. 15. 16. (Chapter Seven) 9. Explain how to adapt the three-step writing process to podcasting. (Chapter Seven) Explain the power of business images; discuss six principles of graphic design that help ensure effective visuals. (Chapter Nine) Explain how to choose which points in your message to illustrate. (Chapter Nine) Describe the most common options for presenting data in a visual format. (Chapter Nine) Describe three common types of routine requests. (Chapter Ten) 17. 18. 19. 20. 21. Describe an effective strategy for writing routine business requests. (Chapter Ten) Explain how to effectively use the direct approach when conveying negative news. (Chapter Eleven) List and describe the important points to consider when conveying negative organizational news. (Chapter Eleven) Describe an effective strategy for developing persuasive business messages. (Chapter Twelve) Identify and explain the three most common categories of persuasive business messages. (Chapter Twelve) Describe an effective process for conducting business research. (Chapter Thirteen) Describe primary research and outline the steps involved in conducting surveys and interviews. (Chapter Thirteen) Identify and describe the key parts of a business plan (Chapter Fourteen) Summarize the four tasks involved in completing business reports and proposals. (Chapter Fifteen) 22. 23. 24. 25. 26. 27. 28. 29. 30
