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Parker, L., D 2012 Qualitative management accounting research: Assessing deliverables and relevance, states that the quantitative tradition has naturally prioritised what can be counted and

Parker, L., D 2012 Qualitative management accounting research: Assessing deliverables and relevance, states that the quantitative tradition has naturally prioritised what can be counted and measured, risking a failure to recognise that what can be counted is not always important, and what is important cannot always be counted. Required: In what areas of management accounting does this statement reflect as true?

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