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Part B: RentTool's Target Architecture and Motivation Models (18 points) It's the year 2008 RentTool has already started to use information systems to improve its

Part B: RentTool's Target Architecture and Motivation Models (18 points) It's the year 2008 RentTool has already started to use information systems to improve its business processes. CRM and RMS RentTool's business model is an old brick-and-mortar business model. Shopping in physical stores No online channel The management team's concern is that RentTool is only marginally profitable. The management team is aware of recent trends and the importance of digital transformation to improve profitability and remain competitive. You are RentTool's EA team. Your team wants to design and develop

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