Question
PART II. Project Management Create a project using Microsoft Project in order to manage the steps of starting this new enterprise. Your project must include:
PART II. Project Management
Create a project using Microsoft Project in order to manage the steps of starting this new enterprise. Your project must include:
- A Start and Finish task.
- At least 5 other tasks. Link the tasks together. Edit the lag time to include any overlaps.
- At least 5 resources (may be yourself, one or more employees, and the products/materials you will need.)
- Assign the resources to the tasks. Fix any problems that may arise.
- Print the Project Statistics page.
- Establish a baseline and print the Gantt chart in Tracking View.
This is the company details
Ignited Future - Igniting the Future with world class education
Ignited Future is an online platform which provides a number of learning program for the students. The platform comprises original content, watch and learn videos, rich animations and interactive simulations for its users that makes learning contextual, visual, and practical enabling individual students to receive a personalized educational experience. Students can choose the learning experience they want and can learn at their own pace through Ignited Future. Along with this the platform also provides training in extra-curricular activities which include live classes for singing, dancing, instruments, etc.
For our services and target market the different products provided by the platform will be live classes, pre-recorded classes, training related to extracurricular activities, preparing for competitive . For live class this will be a personalized learning experience for the students where they will be taught live through our platform by our expert faculty. Pre-recorded classes for this we will be providing the students access to our recorded videos of 1000+ topics which the students can watch and learn. Training related to Extracurricular Activities Many students wants to learn various things like singing, dancing or playing different instruments, so we have developed this product where student will be given live lessons on how to play instruments, teaching basics of singing and dancing, and this will be done by professionals from each field. For preparing for competitive in this program students will be able to select the competitive which they want to learn about like SAT, GMAT and our platform will be providing them with sessions covering the various topics of the chosen by the student, this will be a one-on-one session. The target market for our online education platform will be the students of age group 12-22 years. The products and services provided by the company will be beneficial for students who want to gain a personalized learning experience, with this they will be able to raise their doubts more clearly and also will be able to stop the faculty at different points where they thing they are getting confused so that the faculty can change the way he/she is teaching to make the student understand better. The company will be a private limited company. named "Ignited Futures Pvt. Ltd.", it is the best organizational structure for the company as we are developing a company towards a nonprofit organization and being a private company, the workings of the company won't be affected by any outsiders, also if we are a private limited company we can raise funds from various investors to market the company well to gain more market share in the online education space.
Summarizing our analysis for our five forces would consist of the threat of new entrant, competitive rivalry, buyer power, supplier power, and threat of substitution. For threat of new entrant having unique content is important in the online education space with unique interactive graphics, but it can still be copied which is a big threat. Education structure in the USA is mostly public, so it will be difficult for our company Ignite Future to make name for it. Entry barrier is there because of huge scale public school education system. Second for competitive rivalry the road is about to get bumpy due to the fact that other online companies such as Khan Academy provides free online education along with the fact that the decision from the consumers comes down to deciding whether to enroll in the university or online portal is whether the school is accredited or not and online classes are mostly based on remedial classes. Third for buying power in the USA 43% of parents conform to pay additional amount for their kids education. Age of learning is a significant player in K12 section along with the fact that less competition gives less buying power to the consumer. Fourth, for supplier power good teachers are the main contributors to the sector, and there a lot of experienced teachers available in the sector for making this space grow and have an impact. The number of teachers and faculties for teaching are high, they have a high bargaining power and there are times when students prefer a personalized learning from a specific teacher which gives a lot of bargaining power to the teachers. Last, we have Threat of Substitution. For this category content is the main key here for success, if you come up with a unique content you cannot be relieved as the competitor can come up a further attractive content and this will lead you to lose your customers. Home schools and conventional schools are a big substitute threats to online education.
For our SWOT analysis the strengths would primarily consist of quality products that would include a mix of video lessons and interactive tools to personalize learning for every student with visual graphics and animations to get students engaged. Diverse product range would be our second strength because this company will get attention of people from areas such as middle school level, to high school, to undergrad level learning, to competitive preparation such as SAT, GMAT and offering lessons for signing, dancing, instruments. There would also be weaknesses such as finding out the cost-effective sales model to maximize the reach with low cost is critical. The other weakness would be the number of enrolments in the country is lower in online education and hence the sustainability is critical. There would be many opportunities which would include developing contents in regional languages, introducing accredited professional courses and mentoring program for students to help them choose the right carrier path. Now there would be many threats which would be the high cost of acquiring and replacing the existing expert faculty, competitive pressures, business model imitation, and the high lead time to produce once course.
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