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Paula is evaluating options for her salespeople to connect with physicians working at clinics to promote key pharmaceutical products. In the past, they always went
Paula is evaluating options for her salespeople to connect with physicians working at clinics to promote key pharmaceutical products.
In the past, they always went to the clinics and set up displays in a conference room so they could have a few moments of facetoface
time with the physicians. She is considering a less costly approach where the sales reps would videoconference with the physicians
instead. Some of the costs she gathered are listed below. Classify each cost as relevant or irrelevant for this decision.
a Lunch provided for the physicians lunch will be provided whether in person or remote
b Travel costs for salespeople tofrom clinics.
c Cost of salespeoples time their compensation is a base salary plus commission on sales
d Cost of shipping sample products to the clinics if the salespeople remain remote.
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