Pearson's compensation, including salary, bonuses, and stock, was $24 million in 2009 and $4.8 million in 2010; the values reflecting the rising price of Valeant's stock, rewarding both investors and himself. But the total shares of stock he owned were worth over $320 million as of early 2012.49 clearly, a pay-for-performance plan may work for CEOs. Why do you suppose, then, that a New York City pilot project that gave parents of poor children payments for things like going to the dentist ($100), holding down a full-time job ($150 per month), and getting children to school regularly ($25?$50 per month) produced no educational or attendance gains, at least for elementary and middle-school students?