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Pegasus is the leading low-cost airline in Turkey, which provides reasonably priced transportation opportunities on point-to-point basis in short, and medium range flight lines and

Pegasus is the leading low-cost airline in Turkey, which provides reasonably priced transportation opportunities on point-to-point basis in short, and medium range flight lines and aims to set up a wide flight network with high flight frequency for guests. Pegasus started scheduled domestic flights on November 2005 and now it is the 2nd among the scheduled airliners in Turkey. The company operates an affordable and flexible pricing policy and also provides several services to passengers from pre-order meal to car rentals. Pegasus aims to be Turkey's most on-time airline and they show monthly success rate on their website, and they also claim that their fleet has the newest aircrafts. 1.) Analyze the flower of service model of this companys services. Explain the core service and supplementary services of Pegasus. 2.)Which pricing approach would be more appropriate for pricing the flight tickets of Pegasus? and for pricing the sandwiches sold on aircraft?

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